LINCOLN, Calif.--(BUSINESS WIRE)--Plunge, the leading cold plunge company, today announced the launch of its latest product, The Plunge Sauna. Introducing an entirely new category of heat therapy to the product lineup, The Sauna is designed to elevate wellness experiences through heat exposure, and is the perfect addition to any state-of-the-art home, gym, or spa. The new offering serves as a complementary tool alongside Plunge’s signature cold plunge to achieve contrast therapy – a proven modality that improves blood circulation, reduces inflammation, and promotes healing through alternating hot and cold applications.

“We created a sauna that not only looks and feels incredible, but also delivers a range of demonstrated health benefits.”

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The Plunge Sauna is the culmination of years of research and development, combining the best of traditional sauna design with cutting-edge technology and sustainably-sourced materials. Crafted with the same dedication to quality and innovation that has established Plunge as an industry leader in cold therapy, The Sauna represents the best user experience and value on the market.

"Introducing The Plunge Sauna to the market was the next best step for our business as we continue to encourage our customers to push past their boundaries through extreme temperature exposure," said Michael Garrett, Co-Founder of Plunge. "We created a sauna that not only looks and feels incredible, but also delivers a range of demonstrated health benefits.”

More than just a place to relax and unwind, The Sauna’s heating system can achieve temperatures up to 230°F. The granite stones generate a heavy steam that has been shown to reduce inflammation and boost immune function. Beyond its physical benefits, heat therapy can also be a powerful tool for reducing stress and improving mental clarity.

"We're confident that The Sauna will be a game-changer for anyone looking to improve their holistic health and wellness," said Ryan Duey, Co-Founder of Plunge. "It's a beautiful, functional, and highly effective product, and we're eager to share it with the world."

The Plunge Sauna Features

• Designed for indoor or outdoor use
• Controlled remotely through the Plunge mobile app in advance or real-time
• Exterior and benches made in the USA from sustainably-sourced incense cedar
• Interior crafted from pine and hemlock
• Available in two material variations: Knotted Cedar and Clear Cedar
• Available in two sizes: Standard and XL (accommodating up to 7 people)
• Convertible benches allow space for hot yoga and other wellness rituals
• Features include an ergonomic backrest and waterproof roof
• Uses a 6KW HUUM DROP sauna heater and 121 pounds of sauna stones
• Max temperature of 230°F
• Includes a limited 5 year manufacturer warranty out of the box
• Retails for $8,990-$11,990 USD (depending on size and material)

The Sauna is now available for pre-order, with plans to ship this summer. For more information, visit plunge.com.

About Plunge
Plunge is at the forefront of the rapidly growing cold immersion industry. Our innovative brand is set to revolutionize wellness with the launch of a cutting-edge sauna and a comprehensive app that integrates all of our products. Our founder-led company is committed to promoting backyard wellness with our direct-to-consumer business model and state-of-the-art IoT products. Join us in experiencing the transformative power of Plunge.

Contacts

Jack Taylor PR
Eric Witmer
plunge@jacktaylorpr.com